Digital Marketing > Email Marketing
The potential for email marketing is impressive; email is essentially the cornerstone of digital communication and is very cost-effective. Most web users have an active email account as they are a requirement when signing up for social media accounts, but despite the amount of email addresses out there, obtaining them for marketing purposes can prove difficult.
As a digital agency, Keyzo are accomplished at encouraging your website visitors to provide their email address or contact information, without the requirement for users to make an online purchase. One way this can be done is by adding a short contact form to your site in exchange for something your customers will want or need. We can help you not only create appealing email campaigns, but build and grow your contact database by focusing areas of your website on data acquisition.
As an experienced agency we schedule email campaigns to be sent at the best possible time in order to have the biggest impact on the recipients in the mailing list. We can even do this for international time zones, ensuring your email lands at the most appropriate time, wherever it’s going.
We analyse the times, days and seasons which see the most interaction from recipients and use this as a scheduling template for sending further emails.
Another benefit to scheduled sending is that we can create multiple email campaigns in advance, allowing time for follow-up emails to be created and other campaigns to be built from opportunities that might develop.